top of page


Reagen Varross, our creative director, embarked on his journey with the brand in late 2018. As a solo design graduate, he felt uninspired by his formal fashion education and decided to take a leap of faith by establishing his namesake brand and developing his own creative identity. Since then, Reagen Varross has adapted, re-strategized, and strengthened, now standing solely in haute couture. 


Our mission is to uphold traditional couture techniques while delivering an unparalleled service to our clients. Using our innate interpersonal skills, we are able to connect with people and dream up a whole new world for their design requirements resulting in sophistication reminiscent of the earlier couture days.


At our core, we are rooted in tradition, but we always endeavor to push the boundaries of modernity. Our ultimate goal is to ensure that our clients feel confident and empowered when they step into one of our pieces.

bottom of page